bdirect was established by Robert Duffner and Philip Biaesch to deliver best in class direct response media and marketing programs.

Robert Duffner has over 20 years of direct response marketing and media experience. Considered one of the best in his field, he has worked on direct response TV, radio, print, and internet programs. Robert most recently held the position of VP Broadcast Media for Time Life and was responsible for the placement of over $100 million in DRTV media annually.

Philip Biaesch has over 23 years of direct response experience in all agency disciplines, including; print production, creative and product development, list management, and marketing (direct mail, TV, and Telemarketing). He has held executive positions with Colonel Penn, Mutual of Omaha and most recently with Aegon Direct Marketing Services.
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